Just like any entrepreneurship, successful affiliate marketers must have dedication, discipline, and patience in all their affiliate marketing practices and campaigns. They must have a proper marketing strategy to become successful. Below is a list of 10 best affiliate marketing strategies to become successful affiliate marketer as well as an affiliate entrepreneur:
Develop a strategic plan
What niche or audiences are you serving? What problems are you willing to solve? Determine the method of how you will get there while offering something unique or different to your audience. Once you did that, design your brand look, identify your messaging, set a strategic plan that you can live with based on how much time you will allocate to your affiliate efforts.
Whatever you promote as an affiliate marketer, be extremely confident in your recommendation. It would be great to use that product by yourself before going to recommend others. In this way; you would be promoting what you already use and trust anyway, and in this way, you also become authentic, and people like to connect with voices that have a genuine message.
Be honest with your audience
Whatever you promote, you must be honest with your audience. Show your audience all the pros and cons of your advertised product and open with them that you are sharing an affiliate link. Let them know about it that you will earn a commission if they use it. By doing this, your audience understands that you are honest and many people will find out your affiliate links. In this way, they will pay you back for the value you have already provided to them.
Continue your learning path
Never stop learning especially about affiliate marketing, its trends, and strategies. Always keep yourself up-to-date with any affiliate marketing online community. Here I would recommend Wealthy Affiliate, or if you want more in-depth knowledge about affiliate marketing or inbound marketing with a step-by-step video-guided program, then Four Percent Success Challenge is a wise choice.
Communicate with your affiliate managers
In any business relationship, communication is your key to success. It is essential for affiliate marketers as well. So, communicate with your affiliate managers as much as possible as they have a firm grasp on your affiliate activities. They know where and how you have placed the offers of their brand. They can help you identify any hanging fruit if found in your industry. So, tap into that knowledge and communicate with them. I advise communicating through email as it is the best way to reach your affiliate managers. You can also phone them or get connected with them on their social media channels.
Learn how to analyze marketing data
Get knowledge about using data to drive marketing decisions to your business. Do your homework to determine your marketing costs to bring traffic to your website. Calculate your conversions and commissions to identify what’s performing better for you. Study and optimize all of your highest performing pages, and try to monitor and measure all conversions. Use any tool to calculate your conversions. I prefer Clickmagick.
Be creative in your marketing strategy
Always do your homework first before reaching out to your audience. Research the competitive space and find out where additional marketing opportunities lie. If you find everyone is promoting your potential product on Facebook, then it’s better to consider testing your offer on other platforms and in different ad formats or even bundling the same offer with additional items or services.
Create a resource page on your website or blog
The resource page is an essential part of your affiliate marketing business. Your audience mostly lands on a helpful page where you have curated your most useful tools, services, books, etc. that you have mentioned on your website. You are providing value and generating an income at the same time. Make sure all products you curate on your resource page are up-to-date. Share at the top of the page the most commonly used tools you use, and people will be more confident in what you have shared with them.
Always keep track of how many clicks each of those links on the resource pages get so that you can remove those that don’t seem to be gaining traction. Here, I want to mention that my Resource Page is the most valuable page on my blog. All of the sales on that page that are primarily through affiliate products are entirely passive. Here again, I use Clickmagick to keep track of all clicks and conversions on my Resource Page.
Share your affiliate links
Don’t be afraid to mention or share your recommendations more than once, and in different ways. For example, you may create a blog post showing the insides of a particular product where you would include your affiliate link, and you could also create another blog post, which contains the same product in it as well. You could perhaps create an article in which you mention all of your Top List blog posts, which would subsequently get people back into those articles where your affiliate recommendations are placed. Cross-promote your blog content between various mediums as well, such as videos and social networking channels!
What other effective strategies you follow in your affiliate marketing business? Share these strategies with me and my audience in the comments section below.